How to sell multi-day tours in AI assistants

Multi-day trips involve the most research of anything in travel, and that research increasingly starts by asking an assistant to compare options.

What AI assistants rewards

Structured, machine-readable inventory: what the experience is, where and when it runs, what it costs and whether it is available.

When people buy here

Planning and research, increasingly the very first step of a trip before any social or search activity happens.

The play

  1. Publish the itinerary, difficulty, group size and what is included in structured form.
  2. State the deposit and payment terms explicitly.
  3. Keep one canonical page per trip, with departures listed underneath it.
  4. Be precise about physical requirements, since assistants surface those directly.

What your setup needs

  • Machine-readable product data, not just a marketing page.
  • Accurate availability, because a recommendation that is sold out is worse than none.
  • A canonical page per experience that an assistant can cite.

The mistake to avoid

Marketing language in place of specifics. Assistants recommend the operator whose facts they can verify.

Why multi-day tours in particular

A percentage of a 1,800 EUR trip is a staggering cost of sale, and the marketplace still forwards the guest to you for every real question.

Make every link trackable

Tourpublish turns each tour into a KLNK you can share in AI assistants, with live availability, mobile checkout and attribution on every booking.

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